Maxar shares are growing amid increasing demand for satellite imagery

A sharp increase in interest in Earth remote sensing data has become the driver of the space company Maxar Technologies Ltd. (MAXR).

Maxar shares received a double-digit positive momentum without significant news about the company’s business, press releases, or industry reports. The main driver was the attention to the remote sensing business in a problematic military-political situation. Maxar has a large grouping of satellites capable of conducting round-the-clock surveys of the entire surface of the Earth. Maxar satellite images have in news, analytical forecasts, press releases, and numerous publications on social networks. 

As a result, Maxar’s business came into the spotlight of many investors who saw the possibilities of the company’s satellite technologies as what supported the MAXR quotes. However, it is unlikely that a vivid demonstration of the remote sensing potential from Maxar will provide a significant increase in revenue. All potential customers are already aware of the advantages and disadvantages of satellite imagery. 

However, there may be customers in new segments, such as large media and small analytical agencies, who will buy a subscription to Maxar satellite imagery during specific periods. Maxar can also receive third-party orders for the production of satellites, including special ones. Maxar uses new production technologies, striving to become one of the leaders in the volume of production of space technology. 

Currently, satellite manufacturers cannot cope with the growing volume of orders; the technologies of “piece-by-piece” laboratory assembly are not suitable for producing thousands of devices. About this problem told you two years ago. Against this background, Maxar has opportunities to expand sales.