
The report of the PubMatic advertising platform sent quotes up by 23%
Advertising platform PubMatic Inc. (PUBM) has published a report for the second quarter of 2022. The company has double-digit organic sales growth, which drove the evolution of quotations by 23.76% to $21.98 at the auction on August 10. In the quarter that ended June 30, PubMatic’s revenue grew by 27% year-on-year to $63 million. GAAP earnings decreased to $7.8 million, or $0.14 per share, compared to $9.9 million and $0.18 a year earlier.
PubMatic is the beneficiary of the growth of the digital advertising market, which continues to increase due to the outflow of advertisers from traditional media, primarily television. PubMatic’s revenue is growing very fast in some segments. In particular, in the second quarter, advertising revenue on Internet-connected TV (including streaming via set-top boxes) increased by 150% year-on-year. The company has attracted new premium customers and currently provides monetization of 196 connected TV services. The company processed 36.2 trillion ad impressions in the quarter, 79% more than a year ago.
The company has also achieved an important goal: all its data centers by renewable energy sources. This way, PubMatic can offer its services to companies abandoning fossil fuels in their supply chains. PubMatic has also launched a comprehensive Connect platform that allows buyers of media resources to connect with the audience via the Internet. The novelty has already attracted the interest of PubMatic’s large customers — it is already by the leading purchasers of advertising IPG Matterkind, Omnicom Media Group, and Havas Media Group. In general, PubMatic has been increasing revenue for eight consecutive quarters and shows growth higher than its long-term goal of +20%. In addition, the company has been showing GAAP earnings with positive EBITDA for the thirteenth consecutive quarter.